Prime Day | Shein Eyes Hong Kong | Vanity Sizing/Kids

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Amazon sellers curb Prime Day discounts with tariffs taking bite at Bloomberg/Business Times. “…(Akeneo) conducted a survey of 1,000 US shoppers showing that one in four respondents planned to skip Prime Day due to tariffs while 57 per cent said they would more closely monitor prices…Upstream Brands sells aluminium trays that make decorative ice cubes…He usually sells his products at cost on Prime Day to promote the brand. But with them subject to 50 per cent tariffs, he’s not offering any discounts for the first time.” Read more

 

…Adobe: Prime Day event expected to drive $23.8 billion in online spend across U.S. retailers “… representing 28.4% growth year-over-year  — and $9.6 billion more than the comparable period last year. This is equivalent to two Black Fridays, which drove $10.8 billion in online spend during the 2024 holiday shopping season. Shopping on mobile devices is set to hit an all-time high, driving 52.5% of online sales (vs. desktop shopping) at $12.5 billion.” Press release

 

Shein files for Hong Kong IPO in hopes of salvaging London listing at CNBC. “Shein has been struggling to secure approvals for a London listing. U.K. and Chinese regulators have failed to agree on the language to be used in the risk disclosure section of the company’s prospectus.” Read more

 

Vanity Sizing Is Forcing Petite Women Into Kids’ Clothes—‘So Much Glitter’ at WSJ. “Kalani Tom used to spend about $500 dollars on a dress. But as she went from a size 2 to a 0 and then a 00 despite not losing any weight, she gave up on adult clothes. Now, she shops mostly in the girls’ section at Primark and spends about $25 per dress.” WSJ subs.

 

When Omnichannel Retailers Don’t Deliver What Customers Ordered at Harvard Business Review. “Retailers often assume that offering something rather than nothing will soften the blow when something is out of stock. But this logic breaks down when the “something” seems arbitrary or thoughtless…Our research shows that these negative reactions go beyond one-off complaints. Customers respond with both attitude and action…” Read more

 

**A message from Su Salsa – Shake up your salsa set with “a hint of lime” and the label that pops on shelf. Learn more | Sample: info@eyeonretail.net

 

Amazon Asked Some Advertisers to Double Their Spend During Prime Day at Adweek. “According to a pitch deck…Amazon this year recommended that a brand increase their daily ad spend by 25% in the days leading up to Prime Day to build awareness and find new customers. During Prime Day, Amazon recommended increasing daily ad spend by 100%…” Read more

 

How Unilever Used AI to Make Soap Go Viral at WSJ. “Currently the company works with tens of thousands of influencers and is aiming to grow that by 10 to 20 times over the next year, said Chief Enterprise and Technology Officer Steve McCrystal…About half of consumers make purchases at least once a month because of influencer content, he said…” WSJ subs.

 

Family Dollar Starts New Chapter as a Standalone Private Company “Brigade Capital Management, Macellum Capital Management, and Arkhouse Management Co. Partner to Acquire Family Dollar.” Press release

 

‘Chaos’ in sleepy Hamptons hamlet as trendy grocery store mobbed at NY Post. “The Sagaponack General Store, located in the second-wealthiest ZIP code in the country, was founded in 1878 but shut down during COVID. New owners snapped it up, gave it a multi-million dollar makeover and have been doing a roaring trade…“They’re making so many enemies,” said a retail tattletale, “The police have sent a crossing guard!” Read more